Bonita L. Richter, MBA, teaches coaches, consultants, and solo professionals how to market their businesses to increase sales , income, and generate wealth. A business model is simply what activities you do to make money in your business. Missing just one major element jeopardizes the ability of your business to achieve the income results you [...]

By Emma Wortt “Executive coaching, which surfaced as a leadership development practice over a decade ago, is now among the most widely used executive development techniques.” McGovern, Lindemann, Vergara, Murphy, Barker and Warrenfeltz. 2001. Although coaching is growing at a phenomenal rate in the UK, there is still some confusion around exactly what it entails, [...]

Over the course of the last 3-4 years in my business, I’ve invested heavily in coaches, mentors, workshops, mastermind groups and kicking my own learning up a BIG notch. I did this not only to advance my own business but to help grow my client’s businesses too. I wanted to create a better life for [...]

What do women need to do to excel in the business world? Do they just need to duplicate what’s working for men? Or do they need to do something that is unique to them as women? As a woman entrepreneur myself, what I’ve discovered about women entrepreneurs who excel is that they do so in [...]

One of the top questions we get from writers and authors at the Writer’s Business Academy is “How can I optimize my Website so it gets a better position on the search engines?” These days, just about everyone who is involved in putting up a Website has at least heard of Search Engine Optimization or [...]

re-spon-si-ble Definition: answerable or accountable, as for something within one’s power, control, or management What do you think of when you contemplate the word responsible? I want you to be honest with yourself here. Do you secretly wish you weren’t responsible for as much as you are? Are you trying to get out of responsibilities [...]

Continuity programs are the “new” online business model that has recently escalated in popularity. No longer is it good enough to simply sell information products for a one-time sale or sell your services online. Instead, online business owners need to seriously think about changing their business model to include the concept of recurring revenue. This [...]

Are you in midlife facing a tough decision right now? Are you asking yourself “What should I do?” So often we are told to take action…”Just DO it”, as the famous Nike ads admonish. Teachers, mentors, and coaches, too, have advised us to take action-any action, just get moving they tell us. It’s true that [...]

You expect a business to have a telephone. Well, these days, a business is expected to have a web site as well—it’s a credibility issue. And although it’s a complicated subject, once launched, what could be easier than using the internet to spread your marketing message, educate your prospects, and convert prospects to clients? In [...]